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Privacy Policy

This Privacy Policy explains how Bet Fred, operating the online gambling services available at betfrad.com, collects, uses, stores, and shares personal data of players and website visitors. It applies to individuals who access, register with, or use our services from the United Kingdom, as well as visitors who browse our website without registering. By using betfrad.com, you acknowledge that your personal data will be processed in accordance with this Privacy Policy. Effective date: 20 January 2026.

Who We Are

Online gambling services at betfrad.com under the brand Bet Fred for the UK market (Bet Fred) are provided by Petfre (Gibraltar) Limited, trading as Bet Fred.

Legal entity and address

  • Operator: Petfre (Gibraltar) Limited, operating the Bet Fred brand for Bet Fred on betfrad.com.
  • Registered / legal address: 5.2 Waterport Place, 2 Europort Avenue, Gibraltar, GX11 1AA.
  • UK remote gambling licence: UK Gambling Commission Remote Operating Licence no. 39544 (Remote Casino, Remote General Betting Standard (Real Event), Remote Pool Betting). Public register: https://gamblingcommission.gov.uk/public-register/business/detail/39544.
  • Gibraltar licences: RGL 036 & 038 issued by the Gibraltar Gambling Commissioner in respect of remote gambling services.

Where we refer to "we", "us", or "our" in this Privacy Policy, we mean Petfre (Gibraltar) Limited acting as the data controller for personal data collected through betfrad.com for the Bet Fred offering.

Data protection contact details

  • Data protection contact / Data Protection Officer (DPO): We have appointed a data protection contact function responsible for privacy and data protection compliance (the "DPO"). You can contact the DPO using the channels below and by clearly marking your message "For the attention of the Data Protection Officer".
  • Email: support@betfrad.com (primary contact for privacy queries and rights requests).
  • Telephone (UK support line): 0800 028 7747 (freephone from the UK; may be used to request assistance in exercising your data protection rights).
  • Postal address for privacy matters: Data Protection Officer, Petfre (Gibraltar) Limited, 5.2 Waterport Place, 2 Europort Avenue, Gibraltar, GX11 1AA.
  • Online support: 24/7 live chat via betfrad.com (where available) and online contact forms; please specify that your query concerns "Privacy / Data Protection".

What Personal Data We Collect

We collect and process different categories of personal data about you when you visit betfrad.com, create an account with Bet Fred, place bets, or interact with our services or support channels. The precise data we collect depends on how you use our services and the legal requirements that apply (for example, anti-money laundering and responsible gambling rules in the UK).

Identification and contact data

  • Account and profile data: Full name, date of birth, username, password (stored in hashed form), security questions/answers, and unique account identifiers.
  • Contact details: Email address, mobile and/or landline telephone numbers, postal address, preferred contact language, and communication preferences (for example, whether you wish to receive marketing communications).
  • Verification and KYC data: Copies or details of identity documents (such as passport, national ID card, driving licence), proof of address (such as utility bill or bank statement), nationality and residency information, and information necessary to verify that you are of legal gambling age and permitted to use our services in your jurisdiction.

Financial and transaction data

  • Payment information: Limited payment card details (such as cardholder name, masked card number, expiry date) processed via PCI-compliant payment providers, bank account details where necessary for withdrawals, and alternative payment method identifiers (for example, e-wallet identifiers).
  • Betting and gaming transactions: Records of deposits and withdrawals, bets placed, stakes, wins and losses, bonuses claimed and used, cash-out activity, account balances, and related transaction history.
  • Anti-fraud and affordability data: Information derived from transaction monitoring, affordability assessments, chargeback data, source-of-funds documents, and data provided by credit reference or fraud prevention agencies where permitted by law.

Technical and usage data

  • Device and connection data: IP address, device identifiers, device type, operating system, browser type and version, screen resolution, language settings, approximate location derived from your IP address, and connection timestamps.
  • Log and diagnostic data: Login and logout times, session duration, pages and features accessed, clicks and navigation paths, errors and crash reports, and technical logs generated by our systems and security tools.
  • Cookies and similar technologies: Unique identifiers stored in cookies, web beacons, SDKs, and similar technologies that allow us to recognise your browser or device, remember your preferences, and understand how you interact with betfrad.com. More detail is provided in the "Cookies & Tracking Technologies" section.

Behavioural and interaction data

  • Betting and gaming behaviour: Products used (sportsbook, casino, pool betting), markets and games played, frequency and duration of sessions, stake sizes, patterns of play, and self-exclusion or time-out activity.
  • Responsible gambling data: Self-imposed limits (deposit, loss, session), self-exclusion status and history, reality checks, and other safer gambling tools you use.
  • Communications and support data: Records of your communications with us via email, live chat, telephone, or social media, including call recordings where permitted and in accordance with local law, and notes created by our support teams to handle your query.
  • Marketing and survey data: Responses to surveys and feedback forms, participation in promotions and competitions, and information about your preferences and interests that you share with us or that we infer from your use of our services (where allowed by law).

Special categories and sensitive data

  • We do not intentionally collect special categories of personal data (such as health data) except where you choose to provide such information to us, for example when explaining a vulnerability or health-related issue in the context of responsible gambling. In these cases, we process such data only where strictly necessary, subject to appropriate safeguards, and on the legal bases permitted by applicable data protection law.
  • We do not need, and ask you not to provide, any information about your political opinions, religious or philosophical beliefs, trade union membership, genetic or biometric data for identification, or sexual life or orientation when using betfrad.com.

Legal Basis for Processing

We process your personal data only where we have a legal basis to do so under applicable data protection law, including the UK General Data Protection Regulation ("UK GDPR") and the Data Protection Act 2018. In some cases, our processing will also align with the EU GDPR and other local laws where you access our services from outside the UK. The main legal bases we rely on are set out below.

Performance of a contract

  • We process personal data that is necessary to enter into and perform our contract with you, including the Terms and Conditions of betfrad.com. This includes creating and managing your account, verifying your age and identity, accepting and settling bets, paying winnings, providing customer support, and administering promotions that you choose to participate in.
  • Without this data, we would not be able to provide you with our betting and gaming services or fulfil our obligations under our agreement with you.

Compliance with legal and regulatory obligations

  • We process your personal data to comply with various legal and regulatory obligations, including those arising from UK gambling regulation, anti-money laundering ("AML") and counter-terrorist financing laws, fraud prevention requirements, taxation rules, and accounting and reporting standards.
  • This includes verifying your identity and age (KYC checks), monitoring transactions and patterns of play for suspicious activity, carrying out affordability and source-of-funds checks where required, maintaining mandatory records, and cooperating with competent authorities such as the UK Gambling Commission, law enforcement agencies, and tax authorities.

Legitimate interests

  • We process certain personal data on the basis of our legitimate interests, provided that such processing is not overridden by your interests or fundamental rights and freedoms. Our legitimate interests include:
    • detecting and preventing fraud, abuse of our services, money laundering, or other illegal activities;
    • maintaining the security and integrity of our systems, networks, and accounts;
    • improving, testing, and developing our products, services, and user experience;
    • performing internal reporting, analytics, and business planning;
    • protecting and enforcing our legal rights and responding to claims or disputes; and
    • providing responsible gambling tools and interventions to promote safer gambling.
  • Where we rely on legitimate interests, we implement safeguards to protect your privacy and conduct a balancing test where required by law.

Consent

  • We will rely on your consent where we are required to do so by law, for example for certain types of marketing communications, some categories of cookies and similar tracking technologies, or where we process special categories of personal data that you choose to provide.
  • You can withdraw your consent at any time (for example, by updating your marketing preferences in your account, using "unsubscribe" links in emails, adjusting cookie settings, or contacting support). Withdrawal of consent does not affect the lawfulness of processing based on consent before it was withdrawn.

Vital interests and legal claims

  • In rare circumstances, we may process personal data where necessary to protect your vital interests or those of another person, for example where we have serious concerns about the safety of a vulnerable customer.
  • We may also process personal data where necessary for the establishment, exercise, or defence of legal claims, or for enforcement of our legal rights in disputes, complaints, or regulatory investigations.

Purpose of Processing

We use the personal data we collect for clearly defined purposes. We do not sell your personal data. We process your data only to the extent necessary to achieve the purposes described below and in line with the legal bases identified in the preceding section.

Providing and managing our gambling services

  • To create, verify, and manage your Bet Fred account at betfrad.com, including age and identity verification, account authentication, and password recovery.
  • To accept and settle bets, operate casino and pool betting products, manage balances and transactions, administer bonuses and promotions, and pay winnings.
  • To provide customer support via email, telephone, live chat, and other communication channels.

Compliance, risk management, and responsible gambling

  • To comply with legal and regulatory obligations, including KYC/AML checks, transaction monitoring, sanctions screening, and reporting to competent authorities.
  • To detect, investigate, and prevent fraud, abuse of bonuses or promotions, money laundering, terrorist financing, and other unlawful or improper conduct.
  • To provide and manage responsible gambling tools (such as deposit limits, time-outs, self-exclusion, and reality checks) and to monitor patterns of play in order to identify and support customers who may be at risk of gambling-related harm.

Improvement, personalisation, and analytics

  • To understand how players and visitors use betfrad.com, including which games, markets, and features are most popular, and how users navigate our site.
  • To test and improve our platforms, develop new features, maintain service quality and performance, and personalise your experience (for example, displaying relevant content, markets, or promotions).
  • To create aggregated and anonymised statistics about our customer base and service usage for internal reporting and business planning.

Marketing and communications

  • To send you service-related communications, such as changes to our terms, privacy policy, or technical notices, which are necessary for the operation of your account.
  • With your consent where required, to send you marketing communications about our products, promotions, and offers by email, SMS, telephone, push notifications, or other electronic means, and to tailor such communications based on your preferences and usage, to the extent permitted by law.
  • To manage your marketing preferences and to record when you opt out of marketing, so that we honour your preference.

Legal, regulatory, and business purposes

  • To respond to requests and lawful orders from regulators, law enforcement, tax authorities, and other public bodies.
  • To handle and resolve disputes, complaints, and legal claims, including through our Alternative Dispute Resolution ("ADR") provider, the Independent Betting Adjudication Service (IBAS) at https://ibas-uk.com.
  • To enforce our Terms and Conditions, protect our rights, property, and safety, and protect the rights, property, and safety of our customers, employees, and third parties.

Disclosure & Sharing

We treat your personal data as confidential and share it only where necessary for the purposes described in this Privacy Policy, where we are legally obliged to do so, or where you have provided your consent. When we share personal data with third parties, we require them to process it securely and lawfully, and only in accordance with our instructions or the relevant legal requirements.

Group companies and affiliates

  • We may share your personal data with other entities within the Bet Fred group, including Done Brothers (Cash Betting) Limited and other related companies that support the operation of Bet Fred, for internal administrative purposes, consolidated reporting, risk management, and to ensure a consistent service across our channels (such as online and high-street shops in the UK).

Service providers and business partners

  • Payment and banking partners: We share relevant payment and identification data with banks, payment service providers, card schemes, and e-wallet providers to process deposits, withdrawals, and chargebacks.
  • IT and hosting providers: We use third-party providers for website hosting, cloud infrastructure, security monitoring, data storage, backup, and technical support.
  • Verification, fraud prevention, and AML partners: We may share data with identity verification providers, credit reference agencies, fraud prevention agencies, and AML screening tools to verify your identity and age, assess risk, and prevent fraud and money laundering.
  • Analytics, marketing, and communications providers: We may use third parties to provide analytics services, marketing and advertising tools, email and SMS delivery services, and customer survey platforms, subject to applicable consent requirements.

Regulators, authorities, and ADR bodies

  • We may disclose personal data to the UK Gambling Commission, the Gibraltar Gambling Commissioner, and other competent regulators to comply with licence conditions, regulatory reporting requirements, and investigations.
  • We may share relevant data with law enforcement, tax authorities, courts, and other public authorities where required by law or to protect our legal rights or the rights and safety of others.
  • If you escalate a gambling dispute to our ADR body, IBAS (https://ibas-uk.com), we may provide them with information about your account, bets, and communications with us to enable them to consider your case.

Advertising networks and third-party websites

  • With your consent where required, we may work with advertising networks, social media platforms, and affiliate marketing partners to show you relevant adverts for betfrad.com or to measure the performance of our advertising campaigns. This may involve limited sharing or matching of identifiers (for example, hashed email addresses or cookie IDs) in accordance with applicable law.
  • Our website may contain links to third-party websites (including responsible gambling resources). If you follow these links, the relevant third party's own privacy policy will apply to your use of their site or services; we are not responsible for their data handling practices.

Corporate transactions

  • In the event of a potential or actual sale, merger, acquisition, reorganisation, or other corporate transaction involving our business or assets, we may share personal data with advisers, prospective buyers, and other parties involved in the transaction, subject to appropriate confidentiality and data protection safeguards.

International Transfers

Because we operate online gambling services for UK customers through an entity established in Gibraltar, and because we use service providers and partners in multiple countries, your personal data may be transferred to and processed in countries outside the United Kingdom. Some of these countries may have data protection laws that differ from those in the UK and may not be deemed to provide an equivalent level of protection.

Transfers within our group and to Gibraltar

  • Your personal data may be processed in Gibraltar by Petfre (Gibraltar) Limited and other group entities supporting the operation of Bet Fred. We ensure that such transfers are subject to appropriate safeguards that provide essentially equivalent protection to that afforded by UK data protection law.

Transfers to service providers and partners

  • We may transfer personal data to third-party service providers located in the European Economic Area ("EEA") and other countries, including (but not limited to) technology providers, payment processors, verification and fraud prevention partners, and marketing or analytics providers.
  • Where we transfer personal data to a country that has not been recognised by the UK as providing an adequate level of protection, we implement appropriate safeguards, which may include:
    • entering into UK-approved Standard Contractual Clauses or the UK International Data Transfer Agreement (IDTA) with the recipient;
    • ensuring the recipient is subject to binding corporate rules; and/or
    • conducting transfer risk assessments and implementing supplementary measures where necessary.
  • We do not rely on the former EU-US Privacy Shield framework as a legal basis for transfers.

Your rights in relation to international transfers

  • You may contact us for more information about the countries in which your personal data is processed and to obtain a copy of the relevant transfer safeguards (subject to redaction for commercial or security reasons).

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, regulatory, accounting, and reporting requirements, and resolving disputes. Because we operate in a highly regulated sector, some data must be kept for minimum periods prescribed by law and by the requirements of the UK Gambling Commission and other regulators.

Retention periods

  • Account and identification data: Typically retained for up to five (5) years after your account is closed or after the date of your last meaningful transaction or interaction with us, whichever is later, in order to comply with AML, KYC, and regulatory record-keeping obligations and to handle any disputes.
  • Transaction and betting data: Records of bets, deposits, withdrawals, and game activity are usually retained for five (5) years from the relevant transaction or from account closure, as required by applicable law and regulatory guidance.
  • Responsible gambling data: Information relating to self-exclusion, limits, and other safer gambling interactions is retained for as long as necessary to implement your requests and to comply with regulatory expectations, and generally aligned with the retention of your account records.
  • Marketing data: Information about your marketing preferences is retained for as long as you remain opted in and for a short period thereafter to demonstrate that we have respected your opt-out choice. We may retain a minimal record of your opt-out (such as email address and "do not contact" status) indefinitely to ensure that we do not send you unwanted marketing.
  • Customer support communications: Records of communications with our support teams are generally retained for up to five (5) years from the date of the communication, or longer where necessary in connection with a dispute, investigation, or regulatory request.

Criteria used to determine retention periods

  • the amount, nature, and sensitivity of the personal data;
  • the potential risk of harm from unauthorised use or disclosure of your data;
  • the purposes for which we process your data and whether we can achieve those purposes through other means; and
  • the applicable legal, regulatory, tax, accounting, and reporting requirements.

When personal data is no longer required for the purposes for which it was collected and there is no legal requirement to retain it, we will securely delete, anonymise, or aggregate it. Where we anonymise data, we may use the resulting information indefinitely without further notice to you.

Your Rights

Under the UK GDPR and the Data Protection Act 2018, and in alignment with comparable rights recognised under other data protection regimes (including the EU GDPR and the Mexican Federal Law on Protection of Personal Data Held by Private Parties, "LFPDPPP"), you have a number of rights in relation to your personal data. In Mexico, these are often referred to as ARCO rights (Access, Rectification, Cancellation, and Opposition) and are broadly consistent with the rights described here.

Summary of your rights

  • Right of access: You can request confirmation as to whether we process your personal data and, if so, receive a copy of that data together with information about how we use it.
  • Right to rectification: You can ask us to correct inaccurate or incomplete personal data. Where possible, you should update your details directly in your betfrad.com account.
  • Right to erasure ("right to be forgotten" / cancellation): You can request deletion of your personal data in certain circumstances, for example where it is no longer needed for the purposes for which it was collected, or where you have withdrawn consent and we have no other legal basis to continue processing. This right may be limited where we are required to retain data for legal or regulatory reasons (for example, AML and gambling regulation).
  • Right to restriction of processing: You can ask us to restrict the processing of your personal data in certain situations, such as where you contest its accuracy, where processing is unlawful, or while we are considering an objection you have raised.
  • Right to object: You can object to our processing of your personal data where we rely on legitimate interests as the legal basis. We will stop processing unless we can demonstrate compelling legitimate grounds which override your interests, rights, and freedoms, or where processing is required for legal claims. You always have the right to object to processing for direct marketing.
  • Right to data portability: For certain data that you have provided to us and that we process by automated means on the basis of your consent or performance of a contract, you may request a copy in a structured, commonly used, machine-readable format, and ask us to transmit it to another controller where technically feasible.
  • Right to withdraw consent: Where we rely on your consent (for example, for certain marketing or optional cookies), you may withdraw that consent at any time. This will not affect the lawfulness of processing carried out before withdrawal.
  • Rights under Mexican law (where applicable): If you are located in Mexico and interact with our services, your ARCO rights of Access, Rectification, Cancellation, and Opposition, as recognised by LFPDPPP, are generally satisfied by the mechanisms described in this section. We will handle such requests in a manner consistent with both UK GDPR standards and applicable Mexican regulations.

How to exercise your rights

  • You can submit a request to exercise your rights by contacting us at support@betfrad.com, via live chat, or in writing to the Data Protection Officer at our Gibraltar address. Please provide sufficient information to identify yourself (including your username, registered email address, and any relevant account details) and specify which right you wish to exercise.
  • For security reasons and to protect your privacy, we may need to request additional information to verify your identity before acting on your request.

Response time and fees

  • We aim to respond to all valid requests within one (1) month of receipt. Where a request is particularly complex or you have made multiple requests, we may extend this period by up to two additional months, in which case we will inform you of the extension and the reasons for it.
  • We do not charge a fee for handling your request, unless it is manifestly unfounded or excessive (for example, repetitive requests). If a fee is applicable, we will inform you before proceeding.

Please note that certain rights may be limited in some circumstances, for example where fulfilling your request would prejudice the prevention or detection of crime, regulatory investigations, or our ability to comply with legal obligations. Where we cannot fulfil your request in whole or in part, we will explain the reasons, unless we are legally prevented from doing so.

Cookies & Tracking Technologies

We use cookies and similar technologies on betfrad.com to ensure the proper functioning of the site, enhance your experience, analyse how our services are used, and support marketing activities in accordance with applicable law (including the UK Privacy and Electronic Communications Regulations, "PECR"). You can manage your cookie preferences via your browser settings and, where provided, through our on-site cookie or privacy settings tools.

Types of cookies we use

  • Strictly necessary (functional) cookies: These cookies are essential for betfrad.com to function properly and cannot be switched off in our systems. They are usually set in response to your actions, such as logging in, setting privacy preferences, or filling in forms. Without them, core features like account login, bet placement, and payment processing may not work correctly.
  • Performance and analytics cookies: These help us understand how visitors and players use our site, for example which pages are most popular, how long sessions last, and how users navigate between pages. We use this information to improve our services and fix issues. We generally use aggregated and anonymised statistics, and where analytics cookies involve personal data, we rely on consent where required by law.
  • Preference cookies: These cookies remember your choices, such as language, odds format, and display preferences, enabling a more personalised experience on betfrad.com.
  • Advertising and targeting cookies: These may be set by us or by our advertising partners to build a profile of your interests and show you relevant adverts on betfrad.com or on other sites. They work by uniquely identifying your browser and internet device. We will obtain your consent where required before using advertising cookies.

Managing cookies

  • You can configure your browser to block or alert you about cookies, or to delete cookies when you close your browser. The "Help" section of your browser should provide information on how to do this.
  • Blocking some types of cookies (particularly strictly necessary cookies) may impact your experience on betfrad.com or prevent certain features from working.
  • Where we offer an on-site cookie preferences tool or banner, you can use it to accept or reject non-essential cookies, and you can change your choices at any time.

Data Security

We are committed to protecting the confidentiality, integrity, and availability of your personal data. We implement a combination of technical and organisational measures designed to protect your data against unauthorised access, accidental loss, destruction, or damage, having regard to the nature of the data and the risks involved in processing it.

Technical security measures

  • Encryption in transit and at rest: Data transmitted between your browser and betfrad.com is protected using industry-standard Transport Layer Security (TLS) protocols (TLS 1.2 or higher). Where appropriate, we also encrypt data at rest within our systems and databases.
  • Access controls and authentication: Access to personal data is restricted to authorised personnel and service providers who need it to perform their duties. We use role-based access controls, strong authentication mechanisms, and, where appropriate, multi-factor authentication.
  • Network and system security: Our systems are protected by firewalls, intrusion detection and prevention systems, anti-malware tools, and other security technologies designed to detect and prevent unauthorised access or malicious activity.

Organisational and procedural measures

  • Policies and training: We maintain internal policies and procedures covering data protection, information security, acceptable use, and incident response. Staff who handle personal data receive regular training on privacy and security obligations, including obligations specific to gambling and financial crime prevention.
  • Vendor due diligence: We select our service providers carefully and require them to implement appropriate security measures. Where they process personal data on our behalf, they are bound by contractual obligations to keep the data secure and to use it only in accordance with our instructions.
  • Monitoring, testing, and audits: We regularly monitor our systems for vulnerabilities and anomalies, and we undertake periodic security assessments and testing. We aim to align our controls with recognised information security standards such as ISO 27001 and SOC 2, where appropriate. Unless explicitly stated on betfrad.com, references to such standards do not imply certification.

Incident response

  • We have procedures in place to detect, assess, and respond to personal data breaches. Where a breach is likely to result in a risk to your rights and freedoms, we will notify the relevant supervisory authority in accordance with legal requirements, and where required, we will also inform you without undue delay.
  • We encourage you to keep your account credentials confidential, use strong passwords, enable any additional security features we may offer, and promptly notify us via support@betfrad.com if you suspect unauthorised access to your account.

Complaints & Contacts

If you have questions about this Privacy Policy or how Bet Fred processes your personal data, or if you wish to lodge a complaint, you can contact us using the details below. We take privacy concerns seriously and will investigate and respond to complaints in line with our internal procedures and legal obligations.

Contacting us or our Data Protection Officer

  • Email (primary contact): support@betfrad.com
  • Telephone: 0800 028 7747 (UK support line; please state that your query relates to data protection or privacy).
  • Postal address: Data Protection Officer, Petfre (Gibraltar) Limited, 5.2 Waterport Place, 2 Europort Avenue, Gibraltar, GX11 1AA.
  • Online: Live chat and contact forms on betfrad.com (where available). Please indicate that your message concerns "Privacy / Data Protection".

Internal complaint handling

  • We aim to acknowledge privacy-related complaints promptly and to provide a substantive response within one (1) month of receipt. Where your complaint is complex or where we need additional time, we will keep you informed of progress and provide an updated timeframe.
  • If you are not satisfied with our response, you may request that your complaint be escalated internally, for example to our Data Protection Officer or to a senior manager responsible for compliance.

Supervisory authorities and external escalation

  • United Kingdom - Information Commissioner's Office (ICO): If you are in the UK and are not satisfied with how we have handled your personal data or your complaint, you have the right to lodge a complaint with the ICO:
    • Website: https://ico.org.uk
    • Helpline (UK): 0303 123 1113
    • Postal: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, United Kingdom.
  • Mexico - National Institute for Transparency, Access to Information and Personal Data Protection (INAI): If you are located in Mexico and consider that we have not handled your personal data in accordance with LFPDPPP, you may have the right to lodge a complaint with INAI, in addition to contacting us directly:
    • Website: https://home.inai.org.mx
  • Other jurisdictions: If you are located in the European Economic Area or another jurisdiction with its own data protection authority, you may have the right to lodge a complaint with your local supervisory authority. We will cooperate with any competent regulator in investigating and resolving complaints relating to our processing of personal data.

Nothing in this section limits any rights you may have to seek judicial remedies in relation to the processing of your personal data.

Updates

We may update this Privacy Policy from time to time to reflect changes in our services, legal or regulatory developments, or best practice in data protection and information security. The version published on betfrad.com will always reflect the current applicable policy for Bet Fred.

How we will inform you of changes

  • We will update the "Last updated" date at the end of this Privacy Policy whenever we make changes.
  • Where changes are material (for example, if we introduce new purposes for processing, change the legal bases we rely on, or significantly alter your rights or our obligations), we will provide more prominent notice. This may include email notifications, messages within your account, and/or banners or pop-ups on betfrad.com.
  • Where required by law, we will provide you with advance notice of significant changes (typically at least 30 days before they take effect) and, where appropriate, give you the opportunity to review the updated policy and to close your account if you do not agree with the changes.

Your continued use of our services

  • Your continued use of betfrad.com after the effective date of an updated Privacy Policy will constitute your acknowledgement of the updated policy, to the extent permitted by law. We encourage you to review this Privacy Policy regularly to stay informed about how we process your personal data.
  • If you do not agree with any changes, you may close your account and stop using our services. We will continue to process your personal data in accordance with this Privacy Policy as it applied at the time of collection, subject to any subsequent updates that we notify you about and any legal requirements.

Last updated: 20 January 2026.